a browser extension & digital portraiture project by roopa vasudevan


Thank you to the following individuals and groups for their support in realizing this project: Wendy Hui Kyong Chun, Jessa Lingel, Aniko Szucs, the students and faculty of the Annenberg School for Communication at the University of Pennsylvania, the Philadelphia Area Creative Collaboratives, the Hurford Center for Arts and Humanities (Haverford College), the Sachs Program for Arts Innovation, Vox Populi, Risolve Studio, Fireball Printing...

...all the participants who generously volunteered their time, images, web browsers, and insights...

...and to you, for downloading the extension, using it, and engaging in this project.

This website and the public version of the dataDouble extension were produced as part of the exhibition Roopa Vasudevan: Machine Readable, held at Vox Populi in Philadelphia, PA between June 11 and July 18, 2021.

dataDouble was developed in connection with the Beyond Verification research collective, part of the Digital Democracies Institute at Simon Fraser University.

Purchase a copy of the dataDouble print publication, featuring digital portraits of 15 participants alongside extended interviews and an introductory essay, at the Vox Populi store.


Roopa Vasudevan (she/her) is a media artist, computer programmer and researcher, currently based in the part of Lenapehoking now known as Philadelphia. Her practice examines social and technological defaults; interrogates rules, conventions and protocols that we often ignore or take for granted; and centers humanity and community in explorations of technology’s impacts on society. Her work has been supported by Eyebeam (Brooklyn, NY), ABC No Rio (New York, NY), the Philadelphia Area Creative Collaboratives (Haverford, PA), SOHO20 Gallery (Brooklyn, NY), SPACES (Cleveland, OH), China Residencies, and Flux Factory (Queens, NY). She is a current artist member of Vox Populi, a 30+ year old collective and arts space in Philadelphia, and is pursuing her PhD at the Annenberg School for Communication at the University of Pennsylvania, where she researches the complex and involved relationships between new media artists and the technology industry.